Technical SEO Manager, TUI UK
Speakers / Simone De Palma
Simone De Palma is a Technical SEO Manager at TUI UK Limited and founder of SEO Depths. Simone is also a speaker at BrightonSEO, UK SEO Summit and a contributor to the Majestic SEO podcast.
He graduated in Marketing and Management from IULM University before completing a degree in Digital Marketing and Data Science at Leeds Beckett University. Simone has worked as an SEO Specialist in digital agencies in Italy and the United Kingdom.
Simone De Palma has technical SEO and web analytics experience working with high-fashion eCommerce and Travel sites.
Join Me For My Talk
23 May 26 / 11:30 – 12:00 / Simone De Palma (Technical SEO Manager, TUI UK)
“Advanced SEO Tracking Framework for Zero-Click and AI Search”
In this talk, I address the blind spot in the AI search space and propose a framework to map AI-friendly search queries by combining your first-party data from Google Search Console, Bing, and server logs. The objective of the session is to provide a robust and exhaustive tracking framework to capture AI search signals while laying the groundwork for prompt building
2026 Speakers
2026 Conference Snapshot
The Ellinikon
Experience Centre
22-23 May 2026
2
Days
15+
Sessions
1
Panel
Topic Keywords
Artificial intelligence
International SEO
JS rendering
State of search 2026
Algorithmic updates
Technical SEO
Brand visibility monitoring
SEO automation
Vector search optimisation
Multi-platform search
Measurement framework
GEO strategy & LLMs
Zero-click searches
Ecommerce


