SEO Manager, GA Agency
Speakers / Alessia Mancini
Alessia is an SEO Manager with 4 years of experience in digital marketing, primarily working with e-commerce brands in the travel, fashion, and luxury industries. She specialises in on-page SEO and content strategy, with experience in managing editorial plans and optimizing blog sections to improve organic performance.
Recently, she has been focusing on GEO optimisations and on adapting SEO approaches to evolving search behaviours. Alessia is passionate about building motivated teams and fostering close collaboration to develop effective, user-focused solutions.
Join Me For My Talk
22 May 26 / 10:30 – 11:00 / Andrea Masoni (SEO Senior Manager, GA Agency) & Alessia Mancini (SEO Manager, GA Agency)
“Content Maturity in the Age of AI: A Framework for Pages That Actually Convert”
The gap between a page that ranks and a page that performs is often content maturity — how well it solves a user’s intent, not just how well it targets a keyword. This session presents a practical approach to diagnosing and improving content quality at scale, from basic informational pages to assets built for conversion and AI visibility, including how to find new, high‑value angles even in “mature” content ecosystems. We’ll use real travel sector examples and new PLP, PDP, and blog templates developed with GEO in mind, alongside our internal monitoring framework to track progress over time.
2026 Speakers
2026 Conference Snapshot
The Ellinikon
Experience Centre
22-23 May 2026
2
Days
15+
Sessions
1
Panel
Topic Keywords
Artificial intelligence
International SEO
JS rendering
State of search 2026
Algorithmic updates
Technical SEO
Brand visibility monitoring
SEO automation
Vector search optimisation
Multi-platform search
Measurement framework
GEO strategy & LLMs
Zero-click searches
Ecommerce


